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How do you design a building? There is no simple answer according to chief architect Peter Ellis. Start with the site and observe. Understand the intangibles. Only then can the creative journey begin. University Club Tower will be built on the best, urban waterfront site available in the country. Situated high on a bluff with unobstructed views of Lake Michigan, University Club Tower is designed to take full advantage of its location and to compliment the beauty of the city, the lakefront and the breathtaking Calatrava Gallery of the Milwaukee Art Museum.
The intangible quality of light at University Club Tower is unique. Reflected off Lake Michigan, it imparts a soft, luminescent glow on everything it graces. Looking out over the lake, one senses a panorama of light and space that reaches to infinity. Each residence will be bathed in light and create the illusion that it extends beyond the horizon. |